To Ace Your Next Interview, Learn These 21 Tricks

How do you respond to a hostile question from a reporter? How do you address an issue with which you’re unfamiliar? How do you translate your message into a memorable sound bite?

These are just a few of the issues we’ll tackle in my media-training workshop. I break the session down into five parts:

1. a presentation on the core principles of mediaspeak, replete with real-life case studies

2. brainstorming to essentialize your key messages

3. a discussion on how to answer uncomfortable questions

4. an analysis of your clips

5. mock interviews

The interviews will be taped and analyzed in real time.